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Coverage is your diagnostic surface. Your Inbox tells you what to act on; Coverage tells you where you stand and why — across your shoppers’ whole journey to a purchase.

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The buyer’s journey

A shopper rarely goes straight to “buy.” They move from awareness (“I want to start strength training — what do I need?”) through research and comparison to the purchase decision. Coverage scores each stage of that journey separately, because winning at purchase but losing at research still loses you the shopper. For each stage you see a simple read: how many questions you’re winning, how many you’re losing, how many are fragile (a win that could slip), and which way the trend is going. The stages that need you most rise to the top.

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Question by question

Under the stages is the list of the actual questions Slingso tracks for you, each labelled:
  • Winning — you’re the one shoppers buy.
  • Fragile win — you’re winning, but not securely.
  • Losing — a competitor is winning the sale. Losing rows show the agent’s read on why, inline.
  • Awaiting first run — not enough data yet.
Filter the list by journey stage, by product, by persona, or by time window to zero in on what matters. A Paused filter collects the scenarios you’ve stopped tracking, so your active list stays clean.
Missing a question you want to track? Add it yourself — see Add a scenario.

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Going deeper

Open any question to see the full picture: how each AI engine answered, which competitors keep beating you and how often, and the specifics AI cited — prices, promotions, claims, and any factual errors about your product. This is the evidence behind every opportunity in your Inbox.

Act on what you find

Coverage shows the gaps; your Inbox is where you approve the fixes.